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How to Start a Successful Corporate Videography Business

A complete guide to get you started from from zero to hero in this business
Frederick Phua
232 students enrolled
Set up a corporate video production business, either as a sole-proprietorship or limited liability company.
Know where the money is, by identifying the types of video companies hire videographers for.
Build a strong online and offline presence to connect with your customers.
Use social media marketing platforms to promote your services.
Find customers by using proven online and offline prospecting methods.
Prepare and conduct a successful client meeting.
Build a creative brief.
Handle enquiries, tackle common questions, objections, and rejections professionally.
Understand the concept of perceived value and how it affects price perception.
Price your services based on the value you offer (and why you should never go cheap).
Avoid deals that are not worth pursuing.
Draft a Statement of Work (SOW) and the terms and conditions to protect your business.
Build an agile business operation geared towards long term growth.

In this course, you will learn the business skills to start and run a profitable corporate video production business, either as a full-time business or a part-time venture. This is an entrepreneurship course designed specifically for corporate videography business.

I will walk you through the business start-up process, including the basic services you need for your business. You will learn about online and offline marketing methods  that actually work. I will point you to the money by identifying the  types of video which companies frequently need, and why so. You will learn  how to establish your credibility, sell your services, know where and how to get customers, how to contact  them to explore opportunities, what to prepare for a client meeting, how to lead a discussion to build your creative brief, how to handle questions and objections,  draft a contract, price your fee, scale up your business, and more.

As your mentor, my goal is to get you up to speed quickly – from zero to hero. I want to help you make good money and avoid making mistakes. I’ve packed the knowledge you need in a clear and concise course. You will pick up nuggets of wisdom along the way. Get ready to learn the trade!

You can view and review the lecture materials indefinitely, like an on-demand channel.
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!
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1 hours on-demand video
1 article
Full lifetime access
Access on mobile and TV
Certificate of Completion